While Australian governments have successfully built pragmatic ties with Asian leaders, a popular dimension to our engagement with Asia has in many respects been missing.
This didn't matter greatly in the past, but today public opinion is increasingly a factor in foreign policy. A new opportunity to deepen people-to-people links with Asia has arrived in the form of Australia's recent admission into the Asian Football Confederation.
Drawing on ideas that emerged from the Lowy Institute's Football Diplomacy seminar last October, this Policy Brief examines how Australia can best use this new sporting relationship with Asia to enhance its regional image and engagement.
Download the Policy Brief here.